The origins of 47 Digital Marketing and its founder, Par Niaei, began with his struggles using traditional marketing for his restaurant. Despite investing in social media ads, coupons, and paper promotions, Par saw limited success. Realizing that digital advertising offered a more effective way to reach and engage customers, he founded 47 Digital Marketing.

This shift not only transformed his restaurant's marketing results but also led to the creation of an agency dedicated to achieving impactful, measurable outcomes through AI digital platforms.